This video on homelessness was developed using a documentary-style approach and was originally presented to York Region Council to reinforce the need for more affordable housing in the Region. Working closely with individuals with lived experience, the video aims to reduce stigma by showing that homelessness is not the result of a single cause, but rather a combination of complex factors. Through powerful personal stories and a focus on the supports available through York Region and local service providers, the video offers a compassionate understanding of homelessness. It has been widely shared at Council, community meetings, and events and remains one of our most-viewed YouTube videos—achieving significant reach without a dedicated campaign budget.